American Greetings selects Capgemini to support technology implementation
New York - Multi-year engagement combines consulting and technology services
13 November 2008
Capgemini one of the world’s foremost providers of consulting, technology and outsourcing
services, announced today that American Greetings has selected Capgemini US LLC (“Capgemini”) as its systems integrator for a multi-year consulting and technology implementation initiative designed to strengthen American Greetings’ market
leadership in the US. American Greetings, the creator, manufacturer and distributor
of social expression products, selected Capgemini for this project to help the
company implement and fully utilize its investment in an enterprise resource planning
(ERP) suite and standardize many areas of operations.
Capgemini will work with American Greetings to implement a technology platform
designed to provide more comprehensive and real-time information to make the business
more efficient. The technology platform will be based on the latest version of
SAP for Retail; a services-oriented architecture based flexible and open system.
The move toward a single global ERP system should provide American Greetings with
access to real-time data to make operations more efficient.
Capgemini will combine technology and consulting services with retail and consumer products industry insight to enable American Greetings to focus on its core business
and evolve the business model for current and future market conditions.
Capgemini’s Technology Services practice will leverage the Capgemini Retail Solution Center (CRESCENT) in Kolkata, India and its proprietary methodology for SAP for Retail. Capgemini will also utilize its Rapid Design and Visualization application development accelerator which will allow American Greetings to visualize prototypes of applications
before a single line of code is written.
Capgemini’s Consulting Services will work with American Greetings to identify which business processes should
be utilized and how those business processes should interact. Furthermore, a change
management program will be implemented to align strategy and operations and to
educate different teams within American Greetings on the new capabilities.
“American Greetings has a long history in providing customers with innovative
ways to express themselves. We look forward to helping American Greetings match
this level of product innovation with business model innovation.” said Lanny Cohen, chief executive officer of Capgemini U.S. LLC.
