Business Games are increasingly being recognised as a powerful tool for both training and coping with change. They have many advantages over conventional learning techniques. In particular, they enable new ideas to be explored in a safe, interactive and fun environment.
Business Games have proven an effective tool in helping employees to acclimatise to cultural and organisational change, and enabling them to gain an appreciation of the new skills they will require. They can prove catalysts to change, provoke discussion and encourage participants to assess situations in a risk-free environment. The fun and exciting nature of business games helps to reinforce learning.
Capgemini has an impressive track record of designing, building and running successful business games in a variety of forms.
Business Games Issues
Business Games have been successfully used to
- Prepare for change
- Raise awareness of Issues
- Improve team working
- Change mindsets
- Provide awareness before tackling change
- Cope with new legislation
Our Approach
We apply a proven methodology for developing all business games, regardless of
type. This six step process helps to enforce the design rigour required to ensure
that all games are playable and convey the desired messages. It should however
be emphasised that the approach is flexible and is tailored to meet specific client
needs.
The tools used are dependent on the client’s needs. Past games have ranged from board-based games to networked computer-based games.
Business Benefits
Business Games have many advantages over conventional learning techniques. They give players a feel for what things will be like - something that is difficult to convey through written articles or talks and lectures. They also allow players to explore and experiment in a risk free environment, and the enjoyably competitive nature of business games helps to reinforce learning.
Additional benefits include:
- Give a clearer understanding of the impact of major organisational change
- Increased staff awareness of issues and their ability to cope with change
- Encourage improved team working and team spirit
- Help to identify barriers to progress
- Convey the urgency of change
- Help affect a change in staff mind-set
- Help as part of an awareness programme
- Give staff a company wide perspective
- Identify where new skills are needed
- Act as a forum for open debate on the way forward
- Fun and exciting way to learn by doing
Related Success Stories
Educating sales teams
Provided a true understanding of the issues faced by prospective clients in the
oil & gas sector in a fun and stimulating way.
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Mobile phone industry war-game
Simulated the mobile phone industry to make senior management aware of the issues
affecting the industry in future years and provide a risk free environment to
try out different strategies to maximise revenue and profits.
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Digitopia
Demonstrates how Digital Content Management is increasingly important in a changing
media Market
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Further business games have been built for Pharmaceutical supply chain issues, Automotive CM strategy and Superstore management issues (and many more – see our success stories page).
