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Integrated Multi-Channel Brochure

Download the specially-produced IMCR brochure featuring industry comment, a case study and information on Capgemini’s approach to your IMCR strategy.


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  • File size:
    1.12 MB
  • Published on:
    2007-04-30 10:58 AM


Achieving Integrated Multi Channel Retailing (IMCR) is one of the biggest challenges facing retailers today. Get it right and you could grab a significant share of the 2007 Christmas spending by integrating your online and traditional channels to market. Choose to ignore it and you’ll struggle to retain and win customers seeking a seamless Multi Channel experience.

Download the IMCR brochure featuring industry comment, a case study and information on Capgemini’s approach to your integrated multi channel strategy.

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