Thought Leadership
Changing customer patterns offer insurer's new growth opportunities.
Read moreThe 2008 World Insurance Report (WIR) explores current distribution models and changes in channel usage, and also takes an in-depth look at successful versus at-risk multi-channel strategies. Find out what’s driving multi-channel usage in mature markets and how changing customer profiles and behaviors are impacting today’s insurance practices. The report identifies growth opportunities for leading insurance companies and features insightful approaches for transforming current insurance practices into tomorrow’s winning strategies. The WIR also explores how bancassurance is emerging as an alternative channel, how it is viewed by customers, and the upcoming disruptive market forces likely to challenge it
Produced by Capgemini and the European Financial Marketing Association (Efma), the World Insurance Report is based on extensive research including a survey of more than 11,000 insurance customers and in-depth insurance executive interviews from 12 countries (including 3 new countries this year: Switzerland, China, and India), along with key insights from Capgemini’s insurance solution experts.
