- Consumer Products
- Solutions
- Transformation through Technology
- ERP Integration
- Finance & Employee Transformation
- Service-Oriented Architecture for Consumer Products
- Transformational Outsourcing
- Consumer-Driven Replenishment
- Radio Frequency Identification (RFID)
- Supply Chain Management
- CRM, Sales & Service Mobility
- Customer Profitability
- Global Data Synchronisation
- Trade Promotion Management
- Business Intelligence
- Product Lifecycle Management
- Solutions
Optimising Sales and Service From Anywhere at Any Time
Capgemini’s expertise in implementing Customer Relationship Management (CRM) and Mobility solutions helps consumer products companies increase customer retention, acquisition and value. Our collaborative CRM solutions are focused on top-line improvements, profitable revenue growth, improved customer experiences in addition to increased productivity and responsiveness. Offerings include:
- Sales Force Automation/Optimisation: Using technology for integrated customer information and communication across the organisation. Sales practices are modified to maximise technology benefits.
- Service Management Optimisation: Optimises and consolidates various aspects of service delivery process through multi-channel integration.
- Contact Centre Optimisation: Capgemini helps customers evolve traditional call centres to more profitable centres.
- Marketing Solutions: CRM solutions such as Adaptive Marketing and Capgemini’s Loyalty Factory allow our clients to adapt more quickly to continual market changes.
- Mobile Solutions: Capgemini’s @Anyplace mobility solutions address the complexities of integrating field sales with back-end systems.
Helping Companies Mobilise Their Businesses
Capgemini has many years of mobility experience shared with our leading strategic partners like Cisco, SAP, Microsoft, Intel, IBM, Sun, Oracle and HP. Our mobility services provide consumer products clients with:
- Experienced mobility consultants in nine regions worldwide.
- Leading-edge mobility demonstration centres for end-to-end solutions.
- Testing and certification services at our centres for mobile applications as supported by Nokia, Symbian, Sun/Java and Microsoft.
- World-class user experiences backed by over 150 mobility references.
We also work with an ecosystem of leaders in the field of mobile business like ConnecTerra, Verisign, Dexterra, iAnywhere, Bird and Appear Networks. For example, Capgemini worked with Dexterra to deploy a strategic mobile platform at a European food and beverage manufacturer that could be used across multiple roles and that would rapidly mobilise existing Siebel and SAP applications. Learn more about Capgemini’s CRM and Mobility services.
Contact Us
If you have specific business needs or objectives that you would like to discuss, or if you’d like a consumer products specialist to get in touch with you, contact us.

